[00:00:00] On paper, does it look like your growth is phenomenal? Like your revenues ticking up, the client list is full. You've got the business of people admire from the outside. Maybe even the life that looks picture perfect on Instagram.
But here's my question. Are you actually feeling like you're growing? Do you feel successful? Are you living your best life? Or does it feel like you're stuck in the same loop? Doing more, holding, more hustling harder, but not actually crossing into the next level the way you thought you would, because I kind of know that feeling.
And let me tell you, no one warns you about this part. We think growing is supposed to feel clean. Numbers go up, everything feels exciting, you expand with ease. But in real life it feels messy. It feels awkward, like standing in a doorway between two versions of yourself, one foot in the old identity, one foot in the new identity, and neither of them really feels like home yet.
And that's the part where so many high functioning women get stuck. They think the [00:01:00] awkward is proof. They're not ready when in reality that awkwardness is the evidence of transformation. Look, income jumps aren't just math problems, they're identity shifts. And women who can hold that next level, she's not created by doing more. She's created by becoming more lighter, clearer, bolder. Okay, this is where you're gonna put the new intro for, um, the Christina Koki. before we dive deeper, I just have to say welcome to my very first episode of the Christina Koki Show.
If you've been with me for a while, you already know this podcast isn't brand new. We have been building this conversation together for. Almost a year now, you have heard me share strategy stories and a whole lot of truth about building businesses that actually fit our lives.
But here's the shift. Just like I teach you, I'm living it too. This rebrand isn't about adding more, it's about refinement. It's about stepping fully into my next identity as your host, your guide, and honestly [00:02:00] as your. Friend on this journey. So whether you're a lifetime listener or you just stumbled across me today, I'm so glad you're here because this new era of the show, it's about getting even more real, more personal and more empowering when it comes to building an effortless empire and a life that feels light enough to actually enjoy.
So today we're talking about identity upgrades, and let me tell you, they are not always obvious from the outside. On paper, you might look like you're thriving. The revenue is there, the clients are there. The success is there. But the inside, that's where the real story shows up.
For me, it looked like exhaustion, feeling stretched thin, constantly questioning myself. And the crazy part, I wasn't even working 80 hours a week. I had finally figured out how to run the business in 15 hours. I had leverage. I had systems from the outside. It looked like I had cracked the code. So you might be wondering if everything was so dialed in, why did the income jump feel so impossible?
[00:03:00] Because here's the truth, no system in the world can outpace the identity of a person running it.
I had built this lean, effortless machine, but I was still showing up as the woman who only believed she could hold this much. Can you see my two fingers just inches away from each other? Yeah. That's how much I was still carrying the fear, the doubt, the people pleasing, the smallest of the version of me that could build the last level, and that's the thing no one talks about.
You can automate, you can outsource, you can streamline, but if your identity hasn't expanded, you will subconsciously slam the brakes, you'll sabotage, you'll stall. That's exactly what I did. Everything looked easy on the outside, but the inside was screaming.
I'm not the woman who can hold this. And This is why I work with high functioning women, because I used to tell myself, wow, I'm so high functioning. I just get things done. I have grit. I can make it happen. People even called me Supermom because that's what they thought. And when I heard [00:04:00] that, I didn't feel proud.
I almost felt pressure. I felt like I wasn't doing enough, and secretly inside I was destroying my body to keep up with that image. If you've ever wonder why I talk about health and longevity so much. Why I bring in conversations about grounding or testing out new practices and is it worth it?
My YouTube series, this is why, because I have pushed my body past its limits to the point where it doesn't function the way it should, and now I have realized the building wealth, building an empire. None of it matters if my body can't hold it. The nervous system, the hormones, the energy, the flow.
If these things aren't aligned, then growth becomes another form of self-destruction. So yes, we'll talk strategy here, but I will never separate strategy from longevity because true success is being able to hold your next level with both your business and your body intact.
And when your subconscious can't hold it, it's sneaky. It looks like procrastination sitting down. To do the work and suddenly realizing your inbox needs work. [00:05:00] Instead, it looks like overthinking. Rewriting the same sales page 10 times, convinced it's still not good enough. It looks like self-sabotage.
Saying yes to clients who drain you under charge for your brilliance or overdelivering until you are resentful. Does not sound like anybody listening. Is that you? Uh, yeah, that was me. It feels like this constant hum of anxiety. Even when things are technically working, you can't enjoy the growth because deep down you don't feel safe at that level.
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here's the crazy kicker, the bigger the gap between who you are and who you need to become to hold that level, um, the louder the chaos feels inside. That's what's happening to me. My systems were and are solid. My calendar was light, but my identity hadn't caught up, and until it did, no amount of strategy was going to take me into the next bracket.
So here's what changed. Once I finally let go of the old [00:09:00] version of me, I stopped trying to prove myself with exhaustion, and I started building a life that could actually hold the version of me I was becoming for me. That meant learning how to regulate my stress and take care of my nervous system. Not as an afterthought, but as the foundation.
I realized something really simple, simple but powerful. You can't expand into a new identity. If your body feels unsafe, your nervous system will pull you back every single time. So. I started small. I added practices that calmed my system and gave my body permission to believe growth was safe. Grounding outside, getting morning sunlight, breathing, exercising, moving my body every day, drinking more water, choosing food that fueled me instead of draining me.
If you're interested in a couple of those things, I do have a video on YouTube about grounding. I did it for 90 days. Check out what happened, and I have another one on YouTube about electrolytes. My favorite ones, why I drink 'em, what's my protocol? And why it's so [00:10:00] critical to my business, so check those out as well.
I'm also doing trauma release therapy right now. And I'll be honest, this comes from lived experiences. I've almost died four times. Not sure if you know that, but that is very true. The last was just two years ago. So your body remembers that. So I'm exploring whether this work will help me step into the next level of full enjoyment in life and business even faster.
And I'll be sharing that journey soon on YouTube in my, is it worth this series that I've been doing? So slowly I'm starting to feel a difference. My energy has come back. My thoughts were clear. The anxiety that used to sit heavy on my chest began to lift the most surprising part with my nervous system regulation.
And yes, it's still a work in progress. Maybe something of. Always have to be working on. I became more productive in four focused hours a day than I ever was before. That's when it really clicked for me. Identity isn't just who you believe you are in your head. It's how [00:11:00] your body experiences you. I know it sounds wild, but I've come to see my body as a partner in all of this.
If my mind is chasing success, but my body feels unsafe, the whole thing fails. When both are aligned, everything flows and money comes my way. The old version of me was wired for stress, hustle, and survival. The new version of me, it's wired for ease, flow and expansion.
And now I actually enjoy my life so much more. I'm present with my kids. I can laugh, reset, travel, dream, and the business. My empire is built to support that life, not steal from it. That's the shift, that's the freedom. The empire is no longer the thing I serve, it's the thing I designed to serve me, to give me back my time, my health, my joy.
And that's what I want for you too. Not just the strategies, but the embodiment of the woman who can hold your next level of strength and grace. So friend, here's what I want you to leave with today. Take a minute this week and ask yourself, am I still dragging an old [00:12:00] version of me behind, and into my future?
And if the answer is yes, pause and notice it. Don't shame yourself. Don't push harder. Just get curious. ask yourself, what would a woman who already feels safe, calm, and capable at my next level do differently today? That single question can open the door to your next identity shift. And let me be honest with you, this change is not easy.
Letting go of an old identity one that's carried you this far can feel like the hardest thing you've ever done. I know because I've been there. I've struggled with it at the deepest level. But here's what I also know. Having a guide, someone who has walked that road and made it to the other side, makes all the difference.
My job is to help you make the identity upgrade feel effortless, and to show you how to release the old step into the new and actually hold your next level with ease. And that's exactly what we do inside the house of Cortes A. The house is where high functioning women come to stop [00:13:00] carrying the weight and the hustle, and finally build empires that feel light enough to lean in.
It's where you'll learn to grow your wealth. And your capacity to enjoy it. And if you want to go even deeper, I'd love to invite you to the House of Cortes experience live in Nashville. It's an immersion where you're not just. Learning or having, I call it, talking heads about identity shift. You're actually in it, doing it, creating it, and making it happen.
So whether you join the wait list or come to Nashville experience, this is your chance to step into the identity that can hold your next level with clarity, strength, and grace. Until next, then remember, growth isn't about doing more. It's about becoming the woman who can hold more without breaking under the weight of it.
See you next week.
