About House of Cortessa The Experience

055: Stop Beating IG Algorithm and Start Solving Problems

Guest: Madelyn Furlong, Marketing & Social Media Strategist

Episode Summary

Are you tired of the "hustle and grind" of trying to beat the ever-changing Instagram algorithm? In this episode, marketing strategist Madelyn Furlong pulls back the curtain on what it actually takes to turn social media followers into loyal clients. We discuss the "Follower Fallacy," the shift toward searchable social media, and how to build a business that feels effortless—even for introverts.

Key Takeaways:

  • Quality Over Quantity: Why an account with 700 followers can be more profitable than one with 70,000.

  • The New SEO: How to optimize your Instagram bio and captions for the way people search in 2026.

  • Introvert-Friendly Marketing: Madelyn’s "Thursday Batching" method to protect your energy while staying consistent.

  • Website Conversions: Why "pretty" isn't enough and how to audit your site for actual sales.

  • Authentic Storytelling: How sharing your struggles (like Christina’s $300k IRS lesson) builds deep trust that AI simply can’t replicate.

🎟️ LIVE EVENT: "The Experience" Live In Nashville
Ready to stop the digital treadmill? Join us live to build your effortless ecosystem. We are currently filling seats for our upcoming intensive where we turn these strategies into your reality. 👉 www.christinakokologiannakis.com/the-experience — Limited seating available.

Where to connect with Madelyn Victoria:
https://madelynvictoriaco.com/
https://www.instagram.com/madelynvictoriaco/